tags: cloud published on:
Attention is concentrated focus that is applied towards the thinking of anything. If we have less attention, we are more distracted. If we have more attention, we are are less distracted.
But attention is the currency of interaction. If we do not have this currency, we are not able to play any significant part in the world.
To accumulate currency in a distracted way would mean that one becomes a channel and not a collector. A collector accumulates, a channel merely allows passage.
Allowing passage and accumulating attention only via the trace deposit of the process allows us to be distracted and at the same time accumulate attention.
We can be channels, we can be distracted and we can accumulate attention at the same time.
But what will we do with all the attention? Because we do not want to be focussed and we want to be distracted in the first place.
We will use attention only as leverage to get what we want. We are aware of the value of attention. The media conglomerate and the attention economy is based on their ability to deflect and absorb attention in desired ways.
But what do we want? We want to stick around. We want to manage.